Albert Waeschle: How a UK Medical Distributor Chose Fast Deployment Over Legacy ERP Complexity
- Debora Alencar

- Jan 7
- 4 min read
Updated: 6d

IMPLEMENTATION SNAPSHOT
Country | United Kingdom |
Industry | Retail |
Days to Deploy | 60 days |
Active Users | 28 users across procurement, warehousing, sales, customer service, and finance |
Time to Full Productivity | 3 months (from go-live to realizing full operational benefits) |
For a medical equipment distributor managing thousands of SKUs across multiple healthcare sectors, every week spent waiting for legacy ERP implementation meant continued operational friction. Sixty days to unified visibility meant three months to full productivity (versus 6-12 months with traditional ERP).
KEY FIGURES AT A GLANCE
Metric | Impact Description |
Rapid Deployment | 60-day implementation versus 6-12 months |
Real-Time Visibility | Integrated inventory, sales, purchasing, and finance in one unified platform |
Predictable Costs | Transparent pricing with no unexpected add-ons or customization fees |
Zero Forced Upgrades | Platform updates seamlessly without business disruption or migration projects |
Product Roadmap Influence | Direct input into feature development aligned with distribution needs |
Operational Efficiency | Single system replaced disconnected procurement, warehouse, and sales tools |
Bottom Line: Albert Waeschle chose Enterpryze over competitors because they needed a platform that was robust enough for complex medical distribution operations yet fast to deploy, easy to use, and cost-predictable without the overhead of constant upgrades or hidden customization fees.
KEY WINS
✅ 60-day deployment vs 6-12 month ERP timelines - Fast implementation meant the team was operational in weeks, not quarters, maintaining service continuity throughout the transition.
✅ Real-time visibility across all operations - Integrated modules for inventory, sales, purchasing, and finance eliminated system-switching and gave complete operational transparency.
✅ Transparent pricing with no surprises - Fixed costs with no hidden customization fees, add-on licenses, or unexpected implementation overruns typical of legacy ERP.
✅ No forced upgrade cycles - Platform updates happen seamlessly without business disruption, eliminating costly migration projects that plague traditional ERP systems.
✅ Direct influence on product roadmap - Active voice in feature development ensures the platform evolves with real distribution business needs, not generic enterprise requirements.
✅ Scalable foundation for growth - Cloud-native architecture supports expansion across healthcare sectors without proportional increases in IT overhead or complexity.
THE STORY
Since 1959, Albert Waeschle has built its reputation supplying medical equipment to doctors, hospitals, veterinarians, and dentists across the UK. Operating from Poole, Dorset, they manage thousands of SKUs across multiple healthcare sectors: From audiology and dentistry to dermatology, ENT, and veterinary equipment. But as operations expanded across procurement, warehousing, and customer service channels, their systems hadn't kept pace. Three years into growth, they were still operating with disconnected tools that couldn't talk to each other.
When Disconnected Systems Become a Bottleneck
Procurement managed suppliers in one system. Warehouse tracked inventory manually. Customer service couldn't see real-time stock. Sales checked multiple places for delivery timelines. Finance spent days reconciling across disconnected sources.
When a hospital called about urgent equipment, the team couldn't confidently answer without checking multiple systems. When procurement ordered stock, warehouse wasn't automatically notified. When customer service promised delivery, they were guessing. The manual coordination was overwhelming and growth opportunities in new healthcare sectors were being missed because administrative friction consumed resources that should have been focused on customers.
The forced realization: they needed one unified platform. Continuing with disconnected systems meant choosing between growth and operational excellence.
The Search for Fast ERP Deployment UK
Traditional ERP systems didn't make sense for a mid-sized medical distributor that needed to keep serving customers during transition.
Six to twelve months implementation. Massive upfront investment. Complex configuration. Ongoing upgrade cycles disrupting operations every few years. And unpredictable costs, hidden customization fees, per-user licensing, consultant dependencies stretching indefinitely.
When Albert Waeschle discovered Enterpryze, three differences stood out. First, sixty-day deployment versus a year. Second, transparent pricing with no hidden fees. Third, built specifically for distribution businesses with features solving real operational problems rather than generic enterprise workflows requiring extensive customization. Most importantly, Enterpryze offered the ability to contribute to the product roadmap and seamless platform updates without forced upgrade cycles.
What Changed
The difference between traditional ERP and fast ERP deployment UK became immediately apparent. Within sixty days, Albert Waeschle moved from fragmented tools to one unified system where all departments worked from the same real-time data.
One platform replaced the chaos. Within sixty days, Albert Waeschle moved from fragmented tools to one unified system where all departments worked from the same real-time data.
Real-time visibility transformed operations. When customer service takes calls, they see live stock availability. When procurement places orders, warehouse is automatically notified. When sales quotes delivery, they work from accurate data. When finance closes books, reconciliation happens in minutes.
Predictable costs replaced uncertainty. No hidden fees. No escalating licenses. No consultant dependencies. The team knew exactly what they were paying and could scale confidently.
Updates became seamless. Unlike Business Central's forced upgrade cycles requiring migration projects, Enterpryze updates happen in the background. No downtime. No reimplementation. No relearning workflows.
What's Next
The team now approaches expansion differently. Instead of worrying whether systems can handle new healthcare sectors or increased SKU complexity, they're focused on which product lines to expand. The platform scales without requiring proportional IT overhead or implementation projects.
"We needed a platform that was robust but also fast to deploy and cost-effective. Enterpryze delivered all three." - Wendy Little, Operations Manager, Albert Waeschle
For mid-sized distributors evaluating ERP, the choice between legacy systems and fast ERP deployment UK platforms like Enterpryze comes down to: Do you want twelve months and unpredictable costs implementing a system requiring constant upgrade cycles, or sixty days deploying a platform built for distribution that evolves seamlessly? The hidden cost of choosing complexity isn't just implementation time, it's years of operational friction and missed growth.
ABOUT ALBERT WAESCHLE
Albert Waeschle is a UK-based distributor and manufacturer of medical equipment serving doctors, hospitals, veterinarians, and dentists since 1959. Operating from Poole, Dorset, they supply diagnostic equipment, disposables, furniture, and surgical instruments across multiple healthcare sectors including audiology, dentistry, dermatology, ENT, emergency care, ophthalmology, respiratory, and veterinary medicine.
ABOUT ENTERPRYZE
Enterpryze is a cloud-native ERP platform built specifically for small and mid-sized manufacturers, distributors, and production companies with 20-500 employees. We deliver real-time operational visibility, replace disconnected systems with unified data platforms, and deploy in 45-90 days—not months or years. Enterpryze helps SME businesses scale efficiently without proportional increases in IT overhead, forced upgrade cycles, or unpredictable costs.







